Outstanding Performance in Leisure Market Award
Our third parties have been coming up with ingenious ways of marketing Eurostar to the UK market for years.
The purpose of this award is to recognize the outstanding results achieved by our leisure partners who have promoted and supported Eurostar, so take this opportunity to shout about your success, be it on an ongoing basis or with a particularly outstanding campaign, and give us the chance to give the recognition your business deserves.
How to nominate
This category is open to all our third parties in the leisure market who can demonstrate how they have been successful in selling Eurostar across all our destinations. Entries may be submitted by team members, managers or directors on behalf of their organisation.
Judging criteria
- Have they demonstrated a commitment to selling Eurostar?
- Have they differentiated their business from others to offer a unique Eurostar offering that drives sales?
- Have their staff embraced our new products and do they promote onward destinations, other than just Paris and Brussels?
- Innovation in marketing
- Demonstrates how a campaign has made a difference, and how innovative ideas and unique ways of promoting Eurostar have resulted in successful sales.
- Demonstrates effective use of different distribution channels.
- Demonstrates measures of success (can be specified areas or overall)
Your entry
- How do you actively promote Eurostar both externally and internally?
- Describe the details of a successful campaign, project or initiative, i.e. reaching new markets, new destinations or promoting the new stations. Attach examples of marketing material.
- Explain partnerships you may have built from selling Eurostar and how these have contributed to your success.
- Please provide us with information giving details of the results you have achieved.
- Is there anything further that you think the judges should be aware of?